Insight
The industry is diverging into two models: low-cost, virtual, and full-service, which focuses on a complete real estate experience.
HomeServices of America CEO Chris Kelly charts new strategy for 2026
Summary
HomeServices of America's CEO discusses the future of the real estate industry, emphasizing the importance of a full-service model and leveraging technology to enhance the customer experience. Hosts should consider how they can better serve their guests, focusing on a seamless experience and staying informed about industry trends.
Key takeaway