Q&A: Why Travel Needs a New Platform Built for an Open Ecosystem

Skift·Published Dec 29, 2025·Growth & Marketing
Q&A: Why Travel Needs a New Platform Built for an Open Ecosystem
Summary

This article discusses the need for new technology platforms in the travel industry to help businesses, including those offering travel services, integrate them into their existing businesses. It highlights how existing travel technology is outdated and creates barriers to entry, which affects competition and innovation. Hosts can consider exploring platforms that offer embedded travel services to expand offerings.

Key takeaway
Insight

Embedded travel products, which package the entire lifecycle into a turnkey solution, reduce cost and risk while unlocking new revenue and powerful cross-selling opportunities for brands.

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