Insight
Airbnb is experimenting with a visibility feature that may require hosts to pay for better placement.
Airbnb tests pay-to-play visibility for “best guests” (LOYALTY PROGRAM TEST?)
Summary
PriceLabs reports Airbnb is testing a pay-to-play visibility feature, potentially creating a loyalty program. This could impact host revenue as it may prioritize listings with premium visibility options. Hosts need to stay informed on these platform updates and how they may affect their listing's performance.
Key takeaway