Groupie getaways fuel concert tourism this summer

Airbnb Newsroom·Published Mar 19, 2026·Growth & Marketing
Summary

This summer, concert and festival tourism are booming, with cities like Boston seeing massive spikes in Airbnb searches due to headline tours. Gen Z is driving the "groupie getaway" trend, particularly in the New York and New Jersey areas. Airbnb is highlighting features to support group stays and enhance guest experiences like private chefs.

Key takeaway
Insight

Gen Z searches for New York and New Jersey area stays during Harry Styles' residency weekends are up over 200%.

Read full articlenews.airbnb.com
Curated byLearn STR by GoStudioM·Summary synthesized by AI · sourced from Airbnb Newsroom