Insight
Airbnb found that 94% of Gen Z are interested in rural getaways.
Airbnb finds 94% of Gen Z are interested in rural getaways
Summary
Airbnb data reveals significant interest from Gen Z in rural getaways, with 94% expressing interest. This trend presents opportunities for hosts in rural areas to attract a new demographic. Hosts should consider marketing their properties to appeal to this target audience.
Key takeaway