Insight
94 percent of visitors and prospective travelers to Korea say K-culture influenced their interest in traveling there.
Step into CORTIS’ Seoul Hideout and celebrate their new music
Summary
Airbnb partners with K-pop group CORTIS for an immersive experience in Seoul, South Korea, including an interactive Airbnb Original experience, an overnight stay, and a pop-up event. This promotion taps into the growing K-culture tourism, with 94% of visitors influenced by it. Guests can engage in activities and collect keepsakes. Bookings open April 21st.
Key takeaway