Expedia CEO Ariane Gorin: The B2B-B2C ‘Flywheel’ and AI’s Impact on How We Build

Skift·Published May 22, 2026·Growth & Marketing
Expedia CEO Ariane Gorin: The B2B-B2C ‘Flywheel’ and AI’s Impact on How We Build
Summary

Expedia's CEO highlights the growth of its B2B sector, experiencing a 25% revenue increase in Q1 compared to 8% for the consumer business. The article also touches upon Expedia's AI strategy, partnerships, and its Vrbo vacation rental business, offering insight into the company's evolving approach to its diverse market segments.

Key takeaway
Insight

Expedia's B2B revenue grew 25% in the first quarter, while its consumer business grew 8%.

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