Insight
Direct bookings average 20% of total reservations across Hostfully's customer base, with operators of 50+ listings reaching 25-40%.
Direct Booking vs. Airbnb: The Honest Comparison for Property Managers
Summary
Hostfully's analysis reveals Airbnb's value in reaching new guests, while direct booking sites offer margin control and guest data ownership. Established hosts see 20-40% of reservations from direct bookings, offering significant profitability due to repeat business. Learn how to balance these channels for optimal revenue and long-term growth.
Key takeaway