Insight
Tripadvisor offers approximately 425,000 experiences globally through its tours and activities business.
Airbnb partners with Tripadivsor to scale experiences
Summary
Airbnb is partnering with Tripadvisor to integrate Tripadvisor's 425,000 global experiences onto the Airbnb platform. This aims to scale Airbnb's own Experiences business, which saw supply increase by 80% year-on-year. The expansion focuses on select markets initially, with potential for property managers to connect accommodation with in-destination spending.
Key takeaway
Tags#OTA Strategy