Awaze EBITDA grows as direct bookings reach 72%

ShortTermRentalz·Published Sep 10, 2026·Pricing & Profitability
Summary

Awaze reported a 20% EBITDA growth to €42M in 2025, driven by a 72% direct booking rate and cost controls. Despite a narrowed pre-tax loss, the group remains loss-making, focusing on tech investments like AI and new mobile apps to boost conversion and efficiency.

Key takeaway
Insight

cottages.com achieved Q3 occupancy of 64%, compared with 60% across the wider UK market.

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