Airbnb Ranking Insights From Studying 29,000 Properties
Summary
This article discusses insights into Airbnb listing strategies based on a study of 29,000 properties. It highlights the importance of high-quality photos, suggests that strict cancellation policies don't necessarily hurt ranking, and reveals that later check-in times (4 pm) and earlier check-out times (10 am) are common among top-ranking properties. It also challenges the assumption that allowing pets boosts ranking. Hosts should consider these findings to optimize their listings and improve their Airbnb ranking.
Key Insights
- •Properties that didn't allow pets tended to rank higher, especially on the top pages.
- •Properties with 30 to 60 photos tend to rank higher.
- •Many top-ranking properties had strict cancellation policies.
- •Top-ranking properties often had later check-in times (4 pm) and earlier check-out times (10 am).
Action Items
- ✓Aim for at least 31 appealing photos in your listing.Effort: lowImpact: medium
- ✓Consider implementing a 4 pm check-in time to allow flexibility and provide early check-in as a perk.Effort: lowImpact: medium
- ✓If pet-friendly, ensure cleanliness is a top priority.Effort: lowImpact: medium
Tools & Resources
- →Get Paid For Your Pad: For more in-depth insights and details, be sure to check out the full episode of "Get Paid For Your Pad" with Kelvin Mah from Rankbreeze.
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