What Earnings Season Reveals About Travel Right Now

Skift·Published Aug 2, 2026·Hosting Operations
What Earnings Season Reveals About Travel Right Now
Summary

The travel industry is seeing AI revive old business models, with travel advisors gaining traction via AI platforms like Fora. Amazon's Alexa is also re-entering conversational travel booking, a concept that has previously struggled.

Key takeaway
Insight

Fora, a travel advisor platform, has achieved a $1 billion valuation after raising $60 million in financing, indicating a resurgence in the travel advisor model.

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