Destination Creation – with Wil Slickers
Summary
This Get Paid For Your Pad episode discusses destination creation for STRs, emphasizing the importance of providing unique experiences to attract guests and stand out in the competitive market. Hosts can learn how to create themed units and build amenities around their ideal guest. Additionally, the episode highlights the necessity of embracing technology, and tapping into local communities.
Key Insights
- •Wil Slickers suggests designing themed STR units can yield incredible ROI, potentially earning up to 3X that of competitors.
- •The episode highlights the importance of tapping into your local community and supporting small businesses in the area when creating a destination.
Action Items
- ✓Tap into the local community by supporting small businesses and incorporating local amenities into your offerings.Effort: lowImpact: medium
- ✓Cater your listing to the type of traveler you want to attract by considering their needs.Effort: lowImpact: medium
- ✓Consider designing themed STR units to create unique guest experiences.Effort: mediumImpact: medium
Tools & Resources
- →Slick Talk: The Hospitality Podcast: The episode mentions Slick Talk: The Hospitality Podcast.
- →CNBC Interview with Brian Chesky: Mention of CNBC interview with Brian Chesky.
- →How to Market to the Work-From-Home Traveler on GPFYP: Mention of How to Market to the Work-From-Home Traveler on GPFYP EP349.
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