EP135: The Airbnb Story with Leigh Gallagher

EP135: The Airbnb Story with Leigh Gallagher

almost 9 years agoScore: 75
Growth & Marketing
Airbnb
OTA Strategy
Revenue Management
Market Research
Guest Communication

Summary

This article discusses the evolution of Airbnb, from its humble beginnings to its current status. It covers key moments in Airbnb's history, challenges faced, and the company's shift toward hospitality. Hosts can gain insights into Airbnb's development, challenges, and aspirations to optimize their own strategies.

Key Insights

  • In Airbnb's early days, Brian and Joe took photos themselves to upgrade listings.
  • Airbnb sought to formalize standards and teach hospitality at scale, realizing hosts were product.

Action Items

  • Hosts should consider focusing on guest experience and hospitality to align with Airbnb's emphasis on formalizing standards.
    Effort: medium
    Impact: medium

Tools & Resources

  • Hostfully.com: The episode is sponsored by Hostfully.com where you can create a custom digital guidebook for your guests!

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