EP164: This Week in the World of Airbnb
Summary
This article from 2017 discusses Airbnb's shift towards professionalization and its efforts to improve the Instant Book feature. It highlights concerns about losing the 'sharing' aspect and provides tips for attracting bookings during low seasons.
Key Insights
- •Of 3M total listings, 1M were shared space, 1M private, and 1M were managed by management companies.
- •Airbnb introduced Instant Book in 2010 and 40% of hosts were using it at the time of the article.
Action Items
- ✓Consider subletting when demand is low.Effort: mediumImpact: medium
- ✓Explore niche sites like misterb&b, Bud and Breakfast or Innclusive.Effort: lowImpact: medium
- ✓Make your listing as attractive as possible, list on multiple platforms, and establish your own website to attract bookings during the low season.Effort: lowImpact: medium
Tools & Resources
- →Hostfully: Hostfully is mentioned in the article.
- →misterb&b: Misterb&b, Bud and Breakfast, and Innclusive are mentioned.
- →fortune.com/2017/06/18/airbnb-professional-personal-hosts: Resources include the websites Fortune, New York Times, and Skift.
- →nytimes.com/2017/06/17/technology/airbnbs-hosts-professional-hotels.html: Resources include the websites nytimes.com/2017/06/17/technology/airbnbs-hosts-professional-hotels.html and bloomberg.com/news/articles/2017/06/16/airbnb-to-buy-background-check-startup-trooly-to-root-out-scams.
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