How to Create Unique Hospitality Experiences
Summary
This article discusses creating unique hospitality experiences in short-term rentals to attract guests and increase bookings. It emphasizes leveraging quirks and imperfections, investing in decor, and anticipating guest needs for a better experience. Also discussed is revenue management, how to build a real revenue management routine, and recognizing patterns inside the business.
Key Insights
- •Successful short-term rental (STR) hosts surprise their guests with unique hospitality experiences.
- •STR revenue management routines must be scheduled, not reactive.
- •STR pricing is dramatically harder than hotel pricing.
Action Items
- ✓Turn imperfections into features to attract guests.Effort: lowImpact: medium
- ✓Invest in tasteful décor and curate the guest experience.Effort: mediumImpact: medium
- ✓Review bookings to look for pricing and demand signals.Effort: lowImpact: medium
Tools & Resources
- →Givingtree Hospitality: Amy Gilbert is the creator of Givingtree Hospitality.
- →STR Profit Academy: Resources include STR Profit Academy, Get Paid for Your Pad: How to Maximize Profit from Your Airbnb Listing by Jasper Ribbers and Huzefa Kapadia, and How to Promote Your Listing on Instagram on GPFYP EP302.
- →Freewyld Foundry: Relevant links include Freewyld Foundry and LinkedIn profiles.
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