13 Factors to Rank Better on Airbnb

13 Factors to Rank Better on Airbnb

over 2 years agoScore: 78
Growth & Marketing
Airbnb
OTA Strategy
Guest Reviews
Pricing Strategy
Photography

Summary

This article discusses 13 factors that impact your Airbnb search ranking, emphasizing the need to continuously adjust strategies to stay ahead of the competition. It covers topics like reviews, photos, pricing, and dealing with negative feedback. Hosts should review their listings and strategies to improve their search ranking and increase bookings.

Key Insights

  • Numerous factors, including the number of reviews and returning guests, significantly influence an Airbnb listing's search ranking.
  • The article suggests that hosts can use 'creative discounts' for single-night reservations to improve their pricing strategy.

Action Items

  • Hosts should optimize their pricing strategy based on market demand to improve their search ranking.
    Effort: medium
    Impact: medium
  • Review your listing photos to ensure they are high-quality to improve search ranking.
    Effort: low
    Impact: medium

Tools & Resources

  • OptimizeMyBnb.com: Daniel Rusteen is the founder of OptimizeMyBnb.com
  • Course: Hosts can get 50% off Daniel's new course on how to optimize your short-term rental business by using the code "GPFYP2023" at OptimizeMyBnb.com.

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