- Home
- /
- Videos
- /
- Pricing & Profitability
- /
- Smoky Mountain Short Term Rental Market
Smoky Mountain Short Term Rental Market
Summary
Quantitative income data alone is insufficient for accurately evaluating STR deals. Identical properties can perform wildly differently based on qualitative factors like management quality, professional photography, and listing optimization. Successful investors must look beyond the spreadsheet to see how a property is actually being run.
More from Pricing & Profitability
Airbnb is offering a $750 incentive for some hosts in Georgia during the FIFA World Cup, potentially boosting occupancy and profitability. This program seeks to capitalize on increased demand from the international event, offering financial benefits to participating hosts. Learn how to qualify and leverage this incentive for your STR.

Las Vegas tourism saw a sharp decline in 2025, experiencing its worst year since the pandemic with a 7.5% drop in visitor arrivals. Hotel occupancy decreased by 3.3 percentage points, and average daily rates fell by 5%. Learn how economic shifts can affect your STR business, and explore strategies to mitigate risk.

Choice Hotels is strategically shedding underperforming properties in the U.S. while expanding internationally. This has resulted in a 2.9% net decrease in U.S. rooms, while globally they saw a 1% increase. This shift reflects a focus on higher-quality properties and potentially higher fees, impacting the competitive landscape for hosts.
Curated by Learn STR by GoStudioM



