Marketing Monday with Bill and Chris

363 viewsPublished: November 12, 202432m 28sScore: 82
Growth & Marketing
intermediate
Direct Booking
Pricing Strategy
Revenue Management
Automation
Airbnb

Summary

This video focuses on advanced marketing timing and revenue management strategies for short-term rentals. Bill and Chris discuss why hosts should avoid advertising during peak holiday seasons like Black Friday, how to time email marketing for maximum open rates, and the importance of using personal branding over company names on social media. They also provide tactical advice on closing calendar gaps for the upcoming Christmas and New Year period.

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