Airbnb SEO: How Does An Airbnb Guest Find Your Listing In Airbnb Search
Summary
This video is part 2 of a series and it explains how guests navigate the Airbnb platform, breaking down P1, P2 and P3 (the search result pages) and how hosts can influence guests to click on their listing, including optimizing the location pin on the map and highlighting sought-after amenities in photos. It emphasizes the need to understand your target guest and highlight amenities that appeal to them, as well as providing tips on how to stand out through strategic photo placement and responsiveness to reviews.
More from Growth & Marketing
A cottage featured in the show 'Heated Rivalry' will be listed on Airbnb, a move likely to generate interest. This presents a potential opportunity for the host to boost visibility and attract bookings. Hosts can learn from how this listing is marketed and use similar strategies.
Airbnb's report reveals a surge in travelers choosing rural destinations in Asia Pacific, with 89% visiting non-urban areas. This trend reflects a desire for authentic experiences and deeper cultural connections, leading to low double-digit year-on-year growth in nights stayed. Hosts in these areas benefit economically from increased tourism.
In 2026, the Airbnb Community Fund will support Thai nonprofits. This initiative showcases Airbnb's commitment to local communities. It represents an investment in Thailand's social and economic development, which will ultimately impact the broader STR landscape.
Curated by Learn STR by GoStudioM