How to become a local celebrity in 100 days or less (and what it means for your STR business)
Summary
Bill Faeth breaks down a 100-day strategy to shift from cold pitching to an attraction-based marketing model for STR co-hosting and ownership. By creating weekly educational content and leveraging low-cost targeted Facebook ads, hosts can become recognized local authorities, making it easier to land high-value properties that generate $300k-$500k+ in annual revenue.
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