Stacking Value WORKS!!!!
Summary
This video discusses the concept of 'stacking value' in the short-term rental industry, using a story from the 2008 Vegas hotel market crash as an example. The speaker emphasizes that instead of cutting costs during tough times, a hotel owner successfully increased bookings by adding more value and desirable features to their property, demonstrating that this strategy is key to success in the evolving Airbnb market.
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Curated by Learn STR by GoStudioM