Building a Family Business: The Journey of Sonny and Jordan Alexander in the STR Industry

Michael ChangNov 4, 202342m 31s27 viewsScore 75
Hosting Operations
intermediate
family business
military transition
property management
team building
risk management
M

Summary

AI-generated

Sonny and Jordan Alexander share their journey building a family short-term rental business, drawing on their military backgrounds for discipline and problem-solving. They discuss managing a portfolio of 30 units, balancing business and marriage, and the importance of shared values and a strong team dynamic.

Key insights

  • A key aspect of managing for others involves understanding and aligning with the 'commander's intent' of the property owner, adapting management style accordingly.

Mistakes to avoid

  • Failing to properly measure and plan for property access can lead to significant delays and stress, such as a sofa not fitting through a doorway, requiring extensive effort to resolve before guest check-in.

Tools & resources

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Frequently Asked Questions

Curated by Learn STR by GoStudioM · Summary & key insights generated by AI · Reviewed by editorial