OUR STORE IS CLOSING! (for now) Here's why...

Summary

Richard Fertig discusses his experience closing down his online store for STR supplies. He outlines that while the store was profitable, it took up too much of his time, and ultimately didn't align with his 'why' of helping people through content, education, and motivation. The biggest challenge was the high cost of shipping heavy items like sheets, causing many customers to abandon their carts.