Zillow is Sleeping on the Short Term Rental Goldmine

1.5K views9 months ago12m 24sScore: 78

The Short Term Shop

Growth & Marketing
intermediate
Airbnb
VRBO
OTA Strategy
Market Research

Summary

This video discusses the dominance of Airbnb as a brand and examines the potential benefits for Zillow to enter the short-term rental market. It also covers the challenges that individual rental websites face in SEO and branding.