Leverage Long-Term Stays to Maximize Occupancy

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Published: August 1, 2022
Growth & Marketing

Summary

This article discusses leveraging long-term (30+ day) stays on Airbnb. It highlights the growth of this category and provides insights from a host managing multiple properties, including marketing strategies using a blog and important considerations for long-term leases.

Key Insights

  • The 30-plus day stays have become the fastest growing category on Airbnb.
  • Having a blog about your STR market is a powerful marketing tool.

Action Items

  • Consider transitioning your properties to 30-day plus stays if you have not done so already.
    Effort: medium
    Impact: medium

Tools & Resources

  • A Serial Airbnb Entrepreneur from Lafayette: EP200: A Serial Airbnb Entrepreneur from Lafayette
  • Hospitable Hosts: Hospitable Hosts: Inspiring & Memorable Stories From Airbnb Hosts Around The World To Educate & Motivate
  • The Cajun Traveler: Listen in as Toby shares the two biggest lessons he's learned from having his properties in the 30-day plus leasing model, how he uses his travel blog as a marketing tool for his STR business, plus some important tips about LTR leases.(Facebook/Instagram (implied))

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