VRS537 - Crafting Stories, Creating Experiences: Social Media Mastery and Beyond with Derry Green...
Summary
This podcast episode features a discussion with Alice Fry from Touchday and Derry Green from The Secret Garden Glamping, focusing on branding and social media strategies for short-term rentals. They discuss personal branding, content creation, effective storytelling, converting followers into guests, influencer collaborations, and adapting to changes in social media platforms.
More from Growth & Marketing
Airbnb is launching a new host bonus as travel demand surges for the upcoming World Cup. This strategic move aims to encourage more listings and capitalize on the expected influx of guests. The initiative highlights Airbnb's efforts to prepare for peak season travel and its ongoing support for hosts.
This article discusses the emergence of a new platform designed as an 'Airbnb' for hourly creative spaces. It aims to solve the difficulties creators face when finding and renting spaces. While not directly about STRs, it highlights a potential niche market that could be applicable to hosts considering offering hourly space rentals, indicating a shift towards accommodating creative industries.
Airbnb is offering a $750 incentive to attract new hosts to list their properties for the World Cup. This move aims to ensure sufficient accommodation for visitors during the event. This initiative highlights the importance of short-term rentals in accommodating large-scale events and provides a financial benefit for new hosts.
Curated by Learn STR by GoStudioM