VRS590 - Co-Hosting vs. Traditional Management: What Property Managers Need to Know with Thibault...
Summary
This episode of Vacation Rental Formula Business School discusses Airbnb's new co-hosting platform. The speaker, Thibault Masson, and host Heather Bayer, explore the opportunities and challenges that co-hosting presents to traditional property managers and offer strategies for future-proofing their businesses. Training for property management teams with Thrive Essentials is mentioned, along with building trust and marketing for direct bookings.
More from Growth & Marketing
Airbnb's Community Fund supports Yayasan R.O.L.E. in Bali, focusing on waste reduction and women's empowerment through education and training for employment in the hospitality sector. The program also supports environmental stewardship and waste management, aligning with sustainable tourism practices. The donation is a recognition of the work done by the Indonesia Airbnb Host Community.
Starwood Hotels, after a revival, plans to remain a small, intentionally curated brand, focusing on high profitability. CEO Raul Leal highlights the importance of compelling content and experiences, leveraging social media and AI chatbots for discovery. This strategy reflects changing market dynamics and the power of content marketing.
Kayak's new ad campaign overlooks the impact of AI on travel planning, a notable shift as one-third of U.S. travelers now use AI for travel research. The ads focus on traditional booking methods. This missed opportunity may lead to a slower adoption of Kayak's services against competitors leveraging AI.
Curated by Learn STR by GoStudioM