Ignore DIRECT BOOKINGS for Airbnb?? #shorts #airbnb

Summary

This video discusses the value of direct bookings for Airbnb hosts, especially when using paid advertising. James suggests that direct bookings are a good idea, but only if you are already well-established on an OTA platform like Airbnb or VRBO. He highlights that setting up a direct booking system from scratch can be time-consuming and knowledge-intensive, making it less efficient than leveraging the existing tools provided by OTAs when first getting started.