Luxury Rentals: How to Drive Direct Bookings & Maximize Revenue

142 viewsabout 1 year ago11m 43sScore: 82

Hospitable

Growth & Marketing
intermediate
Direct Booking
OTA Strategy
Luxury
Revenue Management
Repeat Guests

Summary

Steve Barsh of Parker Chase Properties, generating $500k in direct bookings, shares his strategies for attracting high-end clientele and maximizing profitability. Key takeaways include focusing on repeat bookings, exceptional guest experiences, and understanding the importance of lead generation through established platforms like Airbnb and VRBO while steering clear of expensive tactics such as Google Ads.