Social Media for Short-Term Rentals with Jodi Bourne by Hospitable Hosts

136 viewsover 1 year ago25m 51sScore: 82

Hospitable

Growth & Marketing
intermediate
Social Media
Direct Booking
OTA Strategy
Guest Communication

Summary

This episode of the Hospitable Hosts podcast featured Jodi Bourne, a vacation rental marketing expert, who discussed the importance of social media in STR marketing. She covered strategies for building community, using AI to define brand voice, and targeting content effectively, while underscoring the need for consistent engagement and the strategic use of paid social media advertising.