The future of the STR industry with ALTIDO CEO Will Parry (Ep534)

Summary

Will Parry, CEO of ALTIDO, discusses the complexities of managing a large STR platform in Europe and shares insights into the evolving STR industry with a focus on the importance of profitability, brand value, and adaptability to local markets. He emphasized that while brand matters for long-term scaling, focusing on profitability and service delivery are more crucial in the early stages.