Why Marketing Should Be a Vacation Rental Host's Superpower with Bill Faeth by Hospitable Hosts

Summary

Bill Faeth shares insights on marketing STRs effectively by focusing on listing optimization, identifying the ideal buyer, value stacking and being creative. He emphasizes that short-term rentals, when done right, remain a strong asset class, but it is important to do them well by creating "super" properties and maximizing their attraction for the target customer.