Why move your short term rental business towards book direct?

18 viewsover 5 years ago3m 54sScore: 78

Vacation Rental Formula Business School

Growth & Marketing
intermediate
Direct Booking
OTA Strategy
Guest Communication
Repeat Guests

Summary

This video explains why hosts should consider moving their short-term rental businesses towards a book-direct strategy, citing scenarios where relying solely on OTAs can result in loss of control and revenue. It emphasizes gaining more control over policies and relationships with guests.