Behind The Scenes of A Vacation Rental Powerhouse: The Casiola Story - VRS 539

37 viewsalmost 2 years ago47m 2sScore: 78

Vacation Rental Formula Business School

Growth & Marketing
intermediate
OTA Strategy
Revenue Management
Property Managers

Summary

Dennis Goedheid, founder and CEO of Casiola, shares his journey from a printing business to managing 350 homes in Orlando, Aruba, and Miami. He discusses strategies around branding, revenue management, OTAs, technology, the importance of a welcoming guest experience, and why the owner's experience is critical to long-term success.